A large oil and gas services company sought to promote its advanced Elastic Full-Waveform Inversion (EFWI) technology, which offered superior accuracy and imaging capabilities compared to the widely used Full Waveform Inversion.
With the SEG IMAGE trade show on the horizon, the company aimed to increase awareness of EFWI and generate high-quality leads and meetings among geophysicists and geologists in the oil and gas industry.
A large oil and gas services company sought to promote its advanced Elastic Full-Waveform Inversion (EFWI) technology, which offered superior accuracy and imaging capabilities compared to the widely used Full Waveform Inversion.
With the SEG IMAGE trade show on the horizon, the company aimed to increase awareness of EFWI and generate high-quality leads and meetings among geophysicists and geologists in the oil and gas industry.
Launched a LinkedIn advertising campaign 3 weeks before the first day of the trade show
Launched a LinkedIn advertising campaign 3 weeks before the first day of the trade show
Designed the ad creative to display the technical features of EFWI in an easy-to-understand format to generate interest
Utilized 3 different ad types to try and address people’s different visual learning styles: carousel ad, single-image ad, and animation.
Launched a LinkedIn advertising campaign 3 weeks before the first day of the trade show
Launched a LinkedIn advertising campaign 3 weeks before the first day of the trade show
Designed the ad creative to display the technical features of EFWI in an easy-to-understand format to generate interest
Utilized 3 different ad types to try and address people’s different visual learning styles: carousel ad, single-image ad, and animation.
Launched a LinkedIn advertising campaign 3 weeks before the first day of the trade show
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