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The company was not growing memberships fast enough.
The company was struggling to keep members engaged and paying month-to-month.
The product was great but visually outdated and not as aesthetically pleasing as the competitor's.
The company was not growing memberships fast enough.
The company was struggling to keep members engaged and paying month-to-month.
The product was great but visually outdated and not as aesthetically pleasing as the competitor's.
BlueByrd audited the entire marketing and communications process, adding lead capture forms to high-performing landing pages.
BlueByrd audited the entire marketing and communications process, adding lead capture forms to high-performing landing pages.
Updated the pricing and payment model to reflect more of a software model. Offering an annual membership fee slightly discounted was highly lucrative and helped increase profit margins. It also handled the objection of a customer being able to cancel the membership after one month.
After decades of a strong product, we helped them rebrand to a more modern look to compete with old and new competitors.
BlueByrd audited the entire marketing and communications process, adding lead capture forms to high-performing landing pages.
BlueByrd audited the entire marketing and communications process, adding lead capture forms to high-performing landing pages.
Updated the pricing and payment model to reflect more of a software model. Offering an annual membership fee slightly discounted was highly lucrative and helped increase profit margins. It also handled the objection of a customer being able to cancel the membership after one month.
After decades of a strong product, we helped them rebrand to a more modern look to compete with old and new competitors.
BlueByrd audited the entire marketing and communications process, adding lead capture forms to high-performing landing pages.
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