Case Study
Trusted blending solutions provider

Custom Casting Brand Grows Social Media Following with BlueByrd

aramco
Caterpillar
SLB
Baker Hughes
TechnipFMC
energy ogre
John Cockerill
Keane
IMI Critical Engineering
ClaimPilot
SMA Technologies
WesternGeco
CSW Industrials
Fairfield Geotechnologies
Birkman
Weir
G&H Orthodontics
Hill & Griffith
Restaurant Owner
Proler Industries
Valley Solvents & Chemicals
Winfrey Design & Build
Hydro Kinetics
Chiron Financial
BenefitU

Situation

Despite having 125 years of metal casting experience, the company lacked a presence on social media and did not have a clear content strategy to engage their target audience active on LinkedIn.

Situation

Despite having 125 years of metal casting experience, the company lacked a presence on social media and did not have a clear content strategy to engage their target audience active on LinkedIn.

Impact

105,022

Brand impressions

8,783

Engagements

4,466

Post clicks

105,022

Brand impressions

8,783

Engagements

4,466

Post clicks

Approach

Social Strategy

Developed and executed a social strategy to engage customers, prospects, and industry experts by creating a topic calendar and designing branded graphics for LinkedIn, Facebook, and Twitter.

Social Strategy

Developed and executed a social strategy to engage customers, prospects, and industry experts by creating a topic calendar and designing branded graphics for LinkedIn, Facebook, and Twitter.

Engagement

The company attended many trade shows and conferences throughout the year, which allowed us to tag attendees and increase impressions and engagement.

Data Insights

Leveraged data to understand the target audience and enhance organic performance, while providing the company with monthly analytic reports that included findings, analysis, and recommendations.

Approach

Social Strategy

Developed and executed a social strategy to engage customers, prospects, and industry experts by creating a topic calendar and designing branded graphics for LinkedIn, Facebook, and Twitter.

Social Strategy

Developed and executed a social strategy to engage customers, prospects, and industry experts by creating a topic calendar and designing branded graphics for LinkedIn, Facebook, and Twitter.

Engagement

The company attended many trade shows and conferences throughout the year, which allowed us to tag attendees and increase impressions and engagement.

Data Insights

Leveraged data to understand the target audience and enhance organic performance, while providing the company with monthly analytic reports that included findings, analysis, and recommendations.

Social Strategy

Developed and executed a social strategy to engage customers, prospects, and industry experts by creating a topic calendar and designing branded graphics for LinkedIn, Facebook, and Twitter.

BlueByrd offers a comprehensive array of workshops designed to help management teams take a fresh look at their culture and market. Each workshop is crafted to deliver specific results on their own, but they also integrate with each other to create a powerful combination. This multiday workshop is meant to be held offsite so that management teams can bond and build trust. Stepping outside of your business for a few days can provide clarity and insights that are difficult to obtain while working in your daily routines and dealing with the demands of the business. 

Perfect For:

  • Companies looking for a fresh start
  • New CEOs 
  • Pre and post m&a activity
  • Management teams in need of alignment
  • Companies in need of a turnaround
  • Companies with cultural/morale issues
  • Companies struggling to grow 

Shorten sales cycles

Shorten sales cycles with targeted content

The buying journey has more touchpoints than ever, and customers don’t just want more information before buying – they want it fast.  

With ABM, you’ll intentionally place that information in customers’ hands so they can make the right decision more quickly.

BlueByrd integrates with your team and meets you where you are.

Whether you have a marketing plan and budget in place or need assistance, we have the seasoned experience to help you execute flawlessly and meet your goals.

Strategy comes down to choices.
Here’s why you should choose BlueByrd

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