From strategy development to a comprehensive marketing plan and budget, BlueByrd’s FlightProgram is your boarding pass for revenue acceleration.
Putting together an effective marketing strategy and plan can seem overwhelming. Who do you talk to? How do you reach them? What will it cost?
Our FlightProgram is designed to answer those questions and give you an actionable plan for marketing success in five integrated steps.
Whether you’re launching a new product or just not seeing the success you envisioned from current marketing efforts, the first step to success is a solid strategy.
In our go-to-market workshop, we’ll work with you to pinpoint revenue targets, identify ideal customers, evaluate competitors, and define your unique advantages.
Hear directly from customers about how to best address their pain points
You can’t solve your customers’ problems better than anyone else if you don’t know their pain points.
We’ll talk to key customers to understand how they buy, what they need, and how they truly perceive your offering. When you align your strategy with customer expectations, customers are more likely to purchase from you and stay loyal.
No one knows your company and your offerings better than the people who do the work.
Our stakeholder interviews result in unfiltered feedback from the key players whose institutional knowledge can be the difference between commercial success and a commercial flop.
Check the pulse on your sales and marketing processes and software
Are your sales and marketing teams aligned and following best practices? If not, your revenue generation efforts can quickly fall flat.
We’ll evaluate your sales and marketing systems to tools to ensure your teams are moving in the same direction.
Sales:
Marketing:
Our recommendations are wrapped up in a go-to resource for the work produced over the FlightProgam, with a clearly outlined strategy and action plan to get you on track for reaching your revenue targets.
BlueByrd swiftly revitalized a professional services company's go-to-market strategy, leveraging thorough discovery phases and workshops to identify unique market opportunities and streamline product offerings.
You’re just eight weeks away from launching a marketing plan that works. Prepare to enjoy the ride.